Chapter 401 397. Now That We're Here
Luo Yihang went to the Municipal Party Committee to find Secretary Cao.

As a result, I haven’t done my own thing yet.

He led me into the secretary's office.

In his words, it's already here.

Afterwards, Luo Yihang met the new Secretary Wang.

He was probably in his forties, with an ordinary appearance, gentle and wearing a pair of black-framed glasses.

He looks especially like a secretary.

He is a very friendly person and doesn't put on airs.

Seeing Luo Yihang coming in, he took the initiative to come out from behind the desk and extended his hand.

Luo Yihang took two steps forward and stretched out his hand to shake his.

His palms seem to be delicate and without calluses. He must be an official who is more of a scholar.

After introducing each other.

Secretary Wang led Luo Yihang to sit on the sofa in the reception area.

They sat side by side on a row of long sofas, acting quite close.

Secretary Cao poured two glasses of water, placed them on the coffee table, then turned and left, considerately closing the office door.

Secretary Wang is quite talkative.

First, I asked about Luo Yihang's entrepreneurial past, what industries he was in, what products he made, how he promoted them, what difficulties he encountered, etc.

Luo Yihang briefly explained them one by one.

I didn't expect that Secretary Wang was also very good at providing emotional value. Every time he asked questions, he would hit the nail on the head. Whenever he talked about the highlights, he would laugh, clap his hands, and praise repeatedly.

As the conversation got more heated, Luo Yihang unconsciously said a lot more.

Later, the topic somehow turned to Secretary Wang himself.

I have been in Tianhan for more than half a year, but the work has been progressing slowly and I have not produced any outstanding achievements.

Then he talked about the direction he wanted to start.

Transportation is a problem in Tianhan. It is far from the market and its mineral resources are not rich, so it is inherently insufficient for heavy industry.

There has been some progress in light industry and processing industry, but the progress is slow.

Agriculture is not very profitable.

So in order to develop the economy, he set his sights on the tourism industry.

The tourism industry is good. Tianhan is rich in tourism resources, including both natural and cultural ones.

The tourism industry is pollution-free, generates a lot of money, and can drive many related industries, including accommodation, catering, transportation, shopping and retail.

But the problem is that the city won’t publicize it.

Relying on traditional media such as television, newspapers and radio is useless.

After he took office, he also actively promoted new media. He set up cultural and tourism accounts on all platforms and opened a public account. In short, he recruited a lot of people and released a lot of videos.

But no one watched.

It was only through the crazy slicing and editing of the documentary "The Birth of a Candy" that Luo Yihang filmed to sell candy that the number of fans increased from dozens to thousands.

After the documentary's popularity died down, things returned to normal.

Several months have passed, and the number of fans of Tianhan Culture and Tourism is still around a thousand, and it has even dropped from fifteen hundred to twelve hundred, a drop of three hundred.

Even if all the propaganda departments of Tianhan City were put together, they would not make even a fraction of the money of Luo Yihang's own company.

This is embarrassing.

Therefore, Secretary Wang has always wanted to seek advice from Luo Yihang, but he has never found a suitable opportunity.

I had wanted to get in touch with him these few days and do some research at Luo Yihang's place, and have a chat at the same time.

I didn't expect Luo Yihang to come to my door today, so why not wait for a better day...
-
That's it.

Luo Yihang thought about it, counting the tourism resources that could be used in the city while organizing his ideas.

"Now that the high-speed rail is in operation, we have the basic conditions for developing tourism." "And our city has many tourist attractions. In the city, there is Hantai, the residence of Liu Bang, and Han Xin's Baijiangtai. There are also Zhang Qian's hometown, the plank road where he repaired the plank road in the open and crossed Chencang secretly, Dingjun Mountain where Huang Zhong killed Xiahou Yuan in battle, Zhuge Liang's Wuhou Temple, Baohe, the hometown of Baosi, and Boiling Water, the only authentic work left by Cao Cao. There are a lot of famous places."

"Just make up a few stories. No, develop a few stories to attract tourists. Like the ginkgo tree that guarded the prime minister for a thousand years. My family grows ginkgo trees."

"There are also natural scenery, flora and fauna, and many protected areas, all of which are beautiful. In the spring, there are huge fields of rapeseed flowers that stretch as far as the eye can see, and in the fall, the whole city is filled with the fragrance of osmanthus. You can take several flower-viewing tours."

"There are also animals. We have giant pandas here. Giant pandas are so popular. I don't even need to see the live broadcasts over there. As soon as I mention it, so many people leave comments that I can't even keep up."

"The pandas in our Qinling Mountains have rounder faces than those in Sichuan Province. They look more like cats than bears, and are even better looking. We also have the only brown panda here. All of them can be big stars."

"There are also the crested ibis and the well-behaved golden monkey. They are trying to link it to Sun Wukong and say it is the prototype. Journey to the West is the country's top IP..."

Luo Yihang could list a lot of them just by talking about them.

Secretary Wang nodded repeatedly and finally made a joke, "You have all these animals at home, right?"

Luo Yihang waved his hands quickly and said with a smile: "I don't have anything. All the ones in my home are wild. I have a certificate. It's from a private conservation center that cooperates with the Academy of Sciences."

Secretary Wang laughed and said, "It's okay, it's okay. No matter what, you are legal and compliant."

Then he changed the subject, "I have considered all of what you said, and have been promoting it, but it has no effect."

"How is it done? Online?" Luo Yihang asked.

"We have video accounts, Weibo accounts, and official accounts."

"Then let me see."

Luo Yihang is a local, but he never knew there were video accounts in the city.

I opened the app, searched, and found "Tianhan Cultural Tourism", which was doing even worse than my personal account.

There are quite a few updates.

It posts one message every one or two days, which is more diligent than Luo Yihang’s company’s account.

The content is particularly rich, including local customs, natural scenery, animals, plants, and even pandas.

But look at the number of views.

It's so miserable.

Single digits, tens digits, if there is a line with hundreds digits in a month, it is considered the New Year.

Just click on a few and take a look.

Wow.

Soft music, accompanied by a calm voice, and uniform aerial shots that slowly move closer to a close-up.

All are classics.

A classic style of landscape films that were popular on television in the 1980s, 1990s and early 2000s.

High EQ: Full of nostalgia.

Low emotional intelligence: It’s so out of date that no one watched it more than ten years ago.

"Oh." Luo Yihang couldn't help but sigh.

So much material is wasted.

"How is it?" Secretary Wang asked hurriedly.

Luo Yihang shook his head slightly and suggested: "Why don't we spend some money in the city and find an outsourcer."

Secretary Wang smiled bitterly and said, “This is outsourcing.”

"This is outsourced!" Luo Yihang was really shocked. "Where did you find the outsourcing? Who found the outsourcing..."

The subtext is that he took kickbacks.

Secretary Wang: “It was outsourced to the city TV station.”

"..." Luo Yihang was speechless.

Luo Yihang's grandmother doesn't even watch the TV station in the city...

(End of this chapter)