Chapter 354 350. The Ancient Greek God of Sugar
Ling Tongjie acted quickly and went on a business trip with Luo Hongzhi the next day.
at the same time.
The first batch of Cat Head Brand candy has also been packaged and sent to all parts of the country.
With thousands of loyal customers confirming receipt of the goods, the online store received two to three hundred positive reviews in just a few days.
Repeat purchases began to appear.
In a short period of time, sales volume, praise rate and repurchase rate have been rising steadily.
The search ranking of this new product on e-commerce platforms is also rising rapidly.
The exposure among customers who directly search for candy or snack keywords is also increasing, and new customers are beginning to appear.
The positive cycle begins.
The bigger discussion is happening on social media.
In addition to the comment section of the official account "Ding Xiaoman is a cat" on each platform.
soon.
A new topic entry - "The ancient Greek god of sugar" was created.
As for the previous two topics, "How hard is it to buy cat head stuff" and "How delicious is cat head stuff", it's been too long and no one is interested anymore...
The creator of the new topic is a die-hard customer of Maomaotou. No one knows how he spread it, but this place has become a dedicated collective boasting area for Maomaotou Candy.
[I don’t usually eat candy. Apart from buying some candy during the Chinese New Year, I only buy lollipops in the supermarket to exchange for change. But I am a crazy fan of Konjac. Since Cat Head has released candy, I bought a can to show my support. I like peaches, so I bought peach-flavored soft candy. I didn’t have high hopes, but the moment I put it in my mouth, I found out that I was wrong. It’s so delicious! ! ! ! ]
299 reposts, 21 comments, 1140 likes
[I hereby declare that there are two types of sugar, cat head sugar and other sugar. ]
40 reposts, 152 comments, 3110 likes
[I didn't know what a cat head was until my best friend gave me a cat head lollipop with orange flavor. The moment I put the lollipop in my mouth, it was like opening a sweet secret. It slowly melted in my mouth, releasing a hint of sweetness, like a group of naughty elves jumping in my mouth. Every suck was like savoring the beauty of life. I love cat heads. ]
358 reposts, 429 comments, 7743 likes
【Sweetness between taste buds! (Picture) x9】
720 reposts, 114 comments, 762 likes
It's all like this.
It's full of bragging and boasting. The words are so embarrassing that they are worse than those of a cyber army.
But it’s true, Luo Yihang didn’t do any of these things.
It's completely customer-initiated.
And the heat is high.
When Chu Jie discovered the topic, he was extremely surprised.
Seeing the products I participated in being liked and praised so much by others, I feel such a great sense of satisfaction and accomplishment.
The emotional value soared to 18,900 points.
In one word, cool!
Afterwards, Chu Jie immediately recommended it to Luo Yihang, and after obtaining his consent, he used his financial power to give it a push.
It went straight into the hot search list and became "The Ancient Greek God of Sugar (New)".
The exposure of real-time hot searches is much stronger than that of ordinary entries.
And this trending title is so strange.
It attracted countless netizens.
Some people still remember the baiting incident a few days ago.
When I came in, I saw it was a cat head again.
Why is this brand trending again and banned again?
Oh, there’s a new product out, it’s a candy.
Aren’t they making fishing bait? Why are they making candy?
If you're curious, just take a look.
But most of them don’t know what a cat head is.
Just by looking at the title, they thought that some celebrity couples were showing off their affection, and came in happily to enjoy the show.
After clicking into the topic, I was confused.
What the hell is this? It's actually talking about sugar. Is this an advertisement? And it's an unknown brand.
It's so praised.
Are advertisements so shameless nowadays? They don’t hide anything at all?
Some people clicked in and saw that it wasn’t what they wanted, so they left.
The other part stayed.
Eating, drinking and having fun are the four major pursuits in life, and eating ranks first.
Some of the people who stayed behind were running around asking if it was really that delicious.
Someone has actually turned this into a candy discussion forum, enthusiastically recommending which brands of candy are delicious.
The die-hard fans of the cat head who were originally praising it in the topic, as soon as they saw it became a trending search and a lot of new people came, they immediately went into the promotion mode.
Keep commenting under the newcomers' speeches.
[Every day I face the crappy client and the even crappier supervisor, and I have to do endless PPTs and work overtime. My whole body is filled with negative energy, and I want to go crazy every day. But when I hold a cat head lollipop in my mouth every day, I feel that there is still beauty in this world.]
[The only happiness of a worker in a day]
【Sweet taste, pure happiness, stimulates dopamine, relieves stress, keeps you in a good mood. A placebo for adults. 】
as well as.
The highest compliment to Chinese people’s sweets is [this candy is not very sweet].
-
The topic stayed on the hot search list for more than four hours before being pushed down.
But the effect is very obvious.
The sales volume on that day once again exceeded 10,000 units, second only to the day of the live broadcast conference.
This topic was just an accident and was not part of Chu Jie's promotion plan.
The real action has just begun.
three days later.
The documentary "The Birth of a Candy" shot and produced by Director Ji was officially released on long video platforms such as Bilibili.
This one-hour documentary uses a flashback method, starting from the first lollipop rolling off the production line and working backwards to learn how this ordinary candy is made.
There is a lot of content that didn’t appear during the live broadcast.
For example, the formula development process of Professor Shen Hua's team, the process of process debugging, old photos of the development of beekeeping business in Changbai Forest Farm, the distribution of nectar sources and flowering period of the forest farm, the panoramic view and maintenance process of the Dingjun Mountain peach forest, the picking of limes in the middle of the night, feedback from the first batch of experience officers, subsequent adjustments, and so on.
The documentary contains the beauty of nature, the beauty of industry, and the beauty of labor.
Rich, profound, and interesting.
Luo Shaoan contributed a lot of jokes.
The directing, shooting and editing of this film were all done by Ji's team.
The director's main job now is variety shows, and he is actually a half-amateur in making documentaries.
Therefore, during the production process, it is inevitable to use our old skills.
It was filmed like a travel variety show and a documentary.
The result is surprisingly attractive to young people.
It produced unexpected results.
The audience members were unknowingly absorbed in the movie while exclaiming “Wow~~”, “Wow~~”, “Awesome~~” and “Hahaha~~”.
In just a few days, this documentary "The Birth of a Candy" has exceeded one million views, 100,000 likes, and thousands of comments on Bilibili.
The total number of views on the entire network has exceeded three million.
It has become a rare small hit in recent times.
Through the documentary, countless viewers have noticed and come to know Qingyin Agriculture, a company that uses real honey, real fruit, real tea leaves and real maltose to make candy, and the brand Mao Mao Tou, whose logo is a chubby and cute tabby cat.
(End of this chapter)