Chapter 269 A Different Approach to Copywriting

After hanging up the phone, Gu Tingzhou finished watching the video. The content in the video was very good. Sister Zhao Yuxi was reserved and did not show her appearance and voice in front of everyone. Otherwise, when this video was made public, many people would regard people with such appearance and voice as enemies.

Gu Tingzhou sent a message to Zhao Yuxi: When are you going to make this video public?

Zhao Yuxi responded immediately: The video will be released once the assistant finishes writing the copy, probably this afternoon.

Yu Xinyi was on edge when she was writing the copy. She was sure that the dean wanted to send out the video as soon as possible, so the copy could be shortened to a few hundred words. She finished writing a few hundred words, but she was not sure: Do these words of praise meet the dean's needs?

Yu Xinyi watched the video again, wrote down the dean's words, deleted a few unimportant ones, and kept the rest. She thought it was more appropriate and safer to use the dean's words instead of what she wrote. The copy was finished, except for the title.

"The campus order and teacher-student relationship that should exist in the new era". Yu Xinyi is very satisfied with this title. It has a grand structure, gets into the details, and is easy to understand and clear at a glance.

Yu Xinyi read the copy twice again to confirm that it did not change the dean's original intention and did not affect the dean's lofty image in the eyes of the people. Only then did she send the copy together with the title to the dean.

Zhao Yuxi didn't expect Yu Xinyi to go to such an extent to find a different path, but she had to admit that the path she found was indeed extraordinary.

The copywriting is equivalent to "text", and what she says can have an impact on people's thoughts and opinions.

The video is the equivalent of "Wu", thousands of notes, hands dropped on the ground, blood smeared on metal plates. These images can impact people's vision and hearing, making people dare not resist her orders.

The title written by Yu Xinyi is also good. When the words "campus order" appear, people usually think of teachers using school rules to restrain students. But with the addition of the last four words, "teacher-student relationship", this restraint is no longer one-way, but two-way, with both parties restraining each other.

At noon on September 9, Yu Xinyi posted the title, copy, and video online.

Mu Zhengguang and Xu Ying saw this news after waking up from their lunch break.

What Xu Ying could not accept the most was not that Zhao Yuxi deducted other people's points, nor that she reset the scores of those with black notes on their heads to zero, but that she asked the assistant to cut off the principal's right hand.

Although people are more accepting of "blood" in the new era than before, it is still rare to see a scene like cutting off a person's right hand with a transparent pink ribbon. Zhao Yuxi, who hides her true face, dares to let her assistant do this in front of the public. So, how many people has she asked to do similar things in places where people can't see?

"Even though the principal made many mistakes and did many bad things, Zhao Yuxi punished him because he did not change the school rules. This is unreasonable and the punishment he received was too severe."

"Zhao Yuxi may want to set a negative example. Just like arson and bombing cases. But the arsonist was not punished, but the principal was punished." Mu Zhengguang also disagreed with Zhao Yuxi's approach. The real heinous person was not punished, but the principal lost his right hand because of an inexplicable thing. The comparison between the two is even more absurd. "She asked the principal to erase the school rules. It will be more difficult for us to do something in the school. She should write a new set of school rules and send them to her jurisdiction. After she sends the school rules, we will add other regulations according to our ideas."

Xu Ying thought that Zhao Yuxi had the power to modify school rules in her own hands. If others wanted to do the same thing as her, they would be competing with her for power. Although this power was small, Zhao Yuxi would not turn against me for it. She would even be happy to share the power with me. However, what would those who carried out Zhao Yuxi's orders think? What would those who carried out our orders think?
"Yes. The arson happened in school, and today's incident happened in school again. Zhao Yuxi cares a lot about school. After she did these two things, will the contestants of the modeling competition and innovation and entrepreneurship competition who are in high school have a good impression of her?"

Mu Zhengguang thought that if he didn't know Zhao Yuxi, if he only knew that Zhao Yuxi did these two things, he would definitely have a good impression of Zhao Yuxi, because what Zhao Yuxi did was beneficial to him.

"Not only contestants who are in high school, but also contestants who are in junior high school will have a crush on her. Let her do it, and we can just watch. The first school rule she erased was also the one I wanted to erase. The abolition of the old school rules is beneficial to us and not harmful to our friends."

Many people in the research institute and the academy of sciences have also seen this video.

Through this video, Zhou Xutong officially confirmed Zhao Yuxi's asymptotic ability: distinguishing truth from lies.

He had only had this intuition in the past, but it was not until today that he officially confirmed it.

When he talked to Zhao Yuxi, or when he watched Zhao Yuxi talk to others, he could vaguely see that she reacted differently to truth and lies. She could distinguish between truth and lies, perhaps because she had checked the information in advance, or perhaps because her asymptote gave her this ability.

There were thousands of students standing on the playground. She asked a question and the students gave an answer. In this case, it was impossible for her to check the information in advance. Therefore, the first scenario could be ruled out, leaving only the second scenario. Zhao Yuxi must have the ability to distinguish true from false.

However, it is useless to know what kind of ability Zhao Yuxi has. Her ability is hard to guard against. In her eyes, there is not much difference between truth and lies.

From the video, Zhao Yuxi also did something that no one expected: she dragged civilian forces into the movement. Thousands of people in blue uniforms formed a huge group.

Are there not enough people in the institute for her? What does she want to do by bringing this group of people into the campus? Does she want to announce to the world that her power is extraordinary? Does she want to use these people's indifference to prove the legitimacy of what she does?

Fortunately, she did not introduce herself on the podium as "I am the director of the second-level branch of the institute", otherwise, the development path of the institute would be deviated by her. Next time I see her, should I emphasize to her that she should be more restrained in her work and not over-invoke civilian forces? Even if I need to use these people, I should try not to appear with them at the same time.

Zhao Yuxi seems to be very interested in campuses? As of now, she has not visited junior high school or university campuses, but sooner or later, she will go. In addition to junior high school and university, does she also want to visit elementary school campuses?
Did she want to win over the contestants? Did she want to gain their trust? Because the contestants were all students, that was why she repeatedly entered the campus? When she successfully won over a group of followers, what would she do next?
Zhou Xutong thought about it and felt quite uneasy. Zhao Yuxi and Gu Tingzhou got married. The combination of two ancients and two deans of the branch was amazing and rare in the world. Moreover, the Star Master stood behind them. Zhao Yuxi was very ambitious. If she could win over a few more ancients and dozens of middle-aged people, would she leave the institute or even stand against it?
Zhou Xutong was extremely conflicted. He wanted to be on guard against Zhao Yuxi in advance, but if Zhao Yuxi didn't go that far, all his precautions would be meaningless. Even if Zhao Yuxi went that far, his precautions might not be useful because she had the support of the Star Lord.

Zhou Xutong thought about it and came to no avail. He comforted himself: Zhao Yuxi and Gu Tingzhou are related to the Star Lord, but there are many people in the institute who are related to the Star Lord. Some people listen to my command, and some do not. On the surface, the majority of people listen to my command, even Zhao Yuxi is no exception. This status quo has not changed. Even if we want to guard against her, it is not too late to guard against her after the status quo changes. Guarding against her too early will disrupt the development path of the institute. Just do what needs to be done, do the current things well, and talk about the future later.

(End of this chapter)