Chapter 308 Press Conference 4

Chapter 308 Press Conference
In fact, when it comes to personal computers in the 80s, there really aren't many highlights to brag about. At least for someone like Fang Hexuan who has experienced all kinds of "fancy" press conferences, this is indeed the case.

Today's computers have too few functions, and it will take several years for an operating system that can truly realize GUI interface interaction to come out.

As for the display, it was even more appalling to him. Not only was it small, but it was almost all black and white. Even if it was a color screen, the picture quality was so bad that it was worth noting.

Although the display of Maple I is larger than that of the Apple Lisa, which it was modeled after, Fang Hexuan still spent most of the introduction on the keyboard, mouse and case materials.

For users who have just gotten to know and come into contact with personal computers, any small innovation in computers is enough to make them excited and start a discussion.

The data parameters of Maple I have been revealed. It can only be said that Maple Leaf dares to use the latest microprocessor technology. However, when it comes to huge and unique innovations, there is certainly no company that can do it at present.

However, Maple Leaf is bold in using new materials and innovating in industrial design, and has earned a very good reputation in the technology and media circles.

Over the past two years, Maple Leaf's engineers and designers have bought almost every personal computer on the market, disassembled them, and studied them thoroughly.

They conducted an in-depth analysis of Apple's Apple II and IBM's 5150 from the inside out, and the reports they produced were so mediocre that even Fang Hexuan felt they were just mediocre.

Jobs and Wozniak were not bad people, especially the former. He was able to believe that the personal computer market had great prospects, and determined that the Xerox Alto's GUI solution would be the best way for personal computers to interact with users. He was also able to implement the industrial design aesthetics that he admired. These were extremely rare in 1977.

They are pioneers holding torches to provide direction and light to later generations. Fang Hexuan respects them both.

However, once the window paper of personal computers is broken, the difficulty of designing and manufacturing them will decrease exponentially.

For a time traveler like Fang Hexuan, computers are not new things at all, and there is naturally no cognitive threshold.

He has no shortage of funds, he has a lot of money to recruit R&D personnel, he has broad marketing ideas, and he also has a capable assistant like Jiang Guoyong to help him with the most troublesome component supply chain. Therefore, developing computers is even easier for him than for Jobs and others. The resources controlled by the two are completely on a different level.

The real difficulty is how to make some waves in the emerging personal computer field.

As for what he said just now, the birth of Maple I was more difficult than he had imagined, that was just a humble remark, and it also referred to the actual execution level.

Fang Hexuan did not have much room to show at the Maple Leaf Company's press conference, but for this industry that has only just begun to emerge, his personal image, press conference format, computer appearance, computer performance, complaints about competitors, and fancy Versailles style, are all very hot news topics, enough for the media to devote a lot of space and spend some time slowly telling their readers and viewers.

Every time Fang Hexuan introduced a feature of Maple I, there was a round of applause from the audience and the flash lights never stopped.

"Frankly speaking, the current personal computer field is still full of fog. For any individual or company in this industry, we are still in the exploratory stage."

"Just like the theory put forward by Intel CEO Mr. Moore in April 1965 - 'The performance of microprocessors doubles every 4 months, while the price drops by half', the technological innovation of personal computers is updated once every one or two years at the slowest, and a new version appears every three to six months at the fastest."

"Maple Leaf is in awe of the power of change. We don't want to lag behind anyone. Therefore, rejecting mediocrity and being unique are our purpose and goal of innovation!"

"I would like to take this opportunity to promise the audience and friends here and in front of the TV that Maple Leaf Computer will always be a company dedicated to embracing innovation and change, pursuing excellence and perfection, and not doing evil."

"Thank you everyone!" After saying this last sentence, Fang Hexuan sincerely bowed deeply to the audience and the camera lens.

The scene finally erupted in applause, shouts and whistles that were louder than ever before. The reporters' cameras and video cameras forever recorded the scene of Fang Hexuan's bow.

At this moment, many media people are thinking about how to give this press conference an ultimate title.

For example, "Maple I punches IBM5150 and kicks Apple II, and a new king is born."

For example, "Maple I, the epitome of technological and industrial design innovation."

For example, "Maple Leaf Computer - the new knight in the personal computer field."

For example, "Charles Fang, the Don Quixote who led Maple Leaf to challenge Apple and IBM."

For example, "Maple Leaf Company, embracing innovation, pursuing excellence, the next IBM."

······
It’s no wonder these media people are exaggerating. In the 80s, it’s really cool to dare to seriously shout out slogans such as innovation, excellence, and don’t be evil.

This is not the era of information explosion in later generations, with an overabundance of products and information, which has forced many companies to exaggerate and brag.

But that is not the case now. Fang Hexuan not only said so, but the computer he launched is indeed innovative in many aspects.

So, when he said this, everyone would think he was serious.

People in the industry may not be too surprised, but people outside other industries don’t understand. They will only think that the performance is several times ahead of the current mainstream personal computers, the appearance is good-looking, it conforms to ergonomics, and it uses the latest materials. Aren’t all these advanced technologies enough to prove that Maple I is a very advanced and excellent personal computer?

This is no longer the era when a large number of computer disassembly introductions to performance would appear online as soon as a press conference ended. Basically, they believe whatever professional computer magazines say.

Maple Leaf has reached cooperation with mainstream technology magazines, journals, and newspapers in Europe and North America. Once the press conference is over, their soft articles will be published frequently in the next six months or even a year, shaping the cognition and minds of consumers with purchasing desire time and time again.

Of course, Maple Leaf will also improve Maple I based on feedback from users until Maple II is launched.

At this press conference, Fang Hexuan spoke on the stage for half an hour, and spent the rest of the time inviting the audience to experience the actual device.

Fifty small mobile tables were pushed up, and on each table there was a Maple I with an acrylic back shell of a different color.

Audiences can queue up to experience the machine, while reporters on site can take random photos and interview everyone about their experience.

······
(End of this chapter)