Chapter 184 Red Bull
In October, Fang Hexuan took time to integrate some of his companies and established the Watsons Group.

Many food and beverage manufacturing and retail companies, including ParknShop, Watsons Retail, and Taohua Datong, have been included.

More than a year after acquiring them, Mr. Fang has hardly interfered in the operations of these companies, and of course has not provided any strong support.

It was described by outsiders as a junk-picking acquisition, so no one cared or concerned about it.

Actually, this is not Fang Hexuan's wish. He really doesn't care.

In my previous life, I had never dealt with the food manufacturing and retail industries, and paid almost no attention to this traditional industry.

My main goal in this life is to build cars and play with high technology, and at most I will pay more attention to film, television and real estate.

If Taohua Datong had not had a dispute over the sales of its products in ParknShop and Watsons, Fang Hexuan might still have remained indifferent.

The president of this food company, which was acquired by Fang Hexuan and had a large amount of land taken away, even asked the big boss in front of him to put Taoda on the shelves for sale.

Fang Hexuan knew that he needed to do something to quell this resentment.

Hence this major integration.

The president of Taoda also serves as the group vice president of Watsons Group.

In this way, cooperation between several companies can reduce many obstacles and frictions.

When Fang Hexuan inspected the newly established Watsons Group on November 11, he also personally visited several ParknShop supermarkets and Watsons retail stores.

To his surprise, he actually saw Red Bull drinks in his own supermarket and retail stores.

Fang Hexuan asked the purchasing manager of Watsons Group and learned that it was indeed from a Thai company called "Tance Pharmaceuticals".

When he was formulating a sales strategy for his car-making business, he felt that the brands he had were not rich enough.

Once he bought multiple teams in the NBA, Serie A, La Liga, Premier League and other sports fields, he always felt that his team's advertising space was missing something besides cars and computers.

If we can beat Red Bull, it will be a perfect match for intense competitive competitions such as sports and racing.

In other words, the sports strategy that Fang Hexuan is pursuing is very suitable for the global promotion of Red Bull.

If that’s the case, why doesn’t he cooperate with Xu Shubiao personally instead of giving the opportunity to a foreigner?

He just couldn't believe that with his current financial resources and influence, he was no better than a small Austrian businessman.

In the 21st century, Red Bull's annual global sales exceed $200 billion, which is no small business.

If Fang Hexuan gets the cooperation rights, he won't have to spend too much effort to help it promote globally when he buys a team in the future.

No matter from which angle you think and analyze it, this business is worth doing.

Originally, he wanted Watsons to call Xu Shubiao and ask him to come to Hong Kong, but Fang Hexuan weighed the pros and cons carefully and decided to fly to Thailand in person to show his sincerity.

Although both of them are Chinese, they chose to speak English when greeting and talking.

Xu Shubiao is now 60 years old, and there is no problem for him to be Fang Hexuan's grandfather, so the richest man Fang is still very polite.

"Mr. Xu, I'm sorry to come to visit you. I believe you have received the fax from Watsons. Are you willing to cooperate with me?"

"Mr. Fang, your name is well-known to all Chinese in Southeast Asia. As long as it is beneficial to both parties, I believe no one will refuse it."

"Haha, thank you all for your kindness. We Chinese believe that harmony brings wealth. When doing business together, of course we have to make money together to be harmonious!" "Mr. Fang, to be honest, I have also learned about what you did in Hong Kong. In addition to being shocked, I also admire you. But I still want to ask, what will you do if I don't want to cooperate?"

"Haha, if Mr. Xu really knows me, he would know that I like to leave a way out for others. Take Mr. Li of Cheung Kong Holdings for example. I was the first to get Hutchison Whampoa shares from HSBC. My financial resources are far better than Mr. Li's. Later, I spent real money to acquire more Hutchison shares than Cheung Kong Holdings. But I didn't want this company in the end. I gave it to Li Ka-shing. What does this show? It shows that I, Fang Hexuan, am not greedy."

"If I'm not interested in a company, I won't bother to take it even if you give it to me. Just like Hutchison Whampoa, I can give away the entire company freely after I get what I want."

"If Mr. Xu really doesn't want to cooperate, I won't force him. I know that a forced melon won't be sweet."

"However, I will ask Taobao Datong or Watsons to develop a functional beverage. Even if it is not 98% identical to Red Bull, at least % similar, I can make this beverage quickly occupy the global sports market. At that time, the opportunities left for Red Bull may be very few."

"."

"Mr. Xu, you should have heard the news that I'm making cars, right?"

"Ok!"

"I have developed a detailed strategy for building cars. In order to enter the international market, I will build a variety of advertising platforms to promote my cars."

"Among them, building a sports event platform is one of my plans."

"I will buy multiple teams around the world, have my own car company participate in rally events, etc., all as part of this plan."

"I can say that I have the ability to market any product in the world, including my own car, computer, sporting goods, etc."

"This is why I came to Thailand to meet you. I hope that we can join forces to promote Red Bull to the world and make it a world-renowned beverage brand."

"I will try my best to cooperate if I can. If I really can't cooperate, I will find other ways."

"Thank you Mr. Fang for your honesty!"

"Haha, what does Mr. Xu mean?"

"In principle, I agree to cooperate with you, the richest man in Hong Kong, but I hope that all our cooperation agreements must be detailed and specific, without any ambiguity!"

"Haha, Mr. Xu still has some concerns. Well, that's no problem. Legal matters may take a year or two to discuss. I can afford to wait."

"Well, Mr. Fang, would you like to take a look at the production process of Red Bull?"

"Okay, I'd be happy to do that!"

This trip to Thailand to seek cooperation was not as difficult as I had imagined.

Although Xu Shubiao is currently considered a big businessman in Thailand, his capital strength is far less than that of the richest man in Hong Kong.

Although Fang Hexuan's outspokenness at the beginning sounded a little frightening, it was also fair and aboveboard enough to make people feel at ease.

This was also the main reason why Xu Shubiao nodded in agreement.

Of course, Mr. Fang’s global promotion plan did indeed attract him.

At that time, Xu Shubiao had just started his Red Bull business and had not even opened up the Singapore market, and had just entered the Hong Kong market.

The global market dares not even think about it.

(End of this chapter)