Chapter 646 642. In one word, beautiful!
The product introduction is completed.
The big potato also has a name, Qiuyan No. 9.
The next topic, under the chairmanship of Luo Yihang, was to discuss how to publicize it.
The goal is to take over the traffic and consolidate the company's image. We are the best, we are the benchmark, we are the best.
The difficulty we face is that Qiuyan No. 9 can only be planted for trial in September. Now it is the end of April. How can we keep the heat going for four months?
After Luo Yihang gave the goals that needed to be achieved.
Chu Jie began to outline the main points and point out the direction.
There is a multiplication relationship between products and publicity. Ten points of product multiplied by ten points of publicity can achieve a hundred points of effect.
But don't be too exaggerated.
A product worth one point but promoted ten times as much will inevitably backfire; a product worth ten points but promoted only one point will inevitably lead to many detours.
Our products are very special and must be accompanied by very special publicity.
Potatoes are something that everyone is familiar with, but what is unfamiliar to everyone is that potatoes can be used as industrial raw materials.
The finished products of Chinese medicine alcohol and glucose are very familiar, but what the industrial alcohol from another line can do has become unfamiliar.
The whole process is familiar, strange, familiar, and strange again, full of reversals.
As for breeding, in the existing concept, including Xiao Zhao’s previous experience, it is about going deep into the fields, working hard, persisting, working hard and being meticulous, but it lacks scientific and technological content.
However, Breeding 4.0, which is a high-tech product in Chunchun’s impression, is a reversal.
This reversal, showing novelty in a familiar field, can serve as a direction for publicity.
After the big framework is finalized.
It all depends on Xiao Zhao's performance.
It's a very creative idea.
Now it's full of twists and turns.
"What the hell? A press conference..."
"What? What? Lottery? Can this thing be drawn..."
"Emotional value? Touching? And intracranial orgasm... Is it appropriate to say that you can get something for nothing in such a high-sounding way..."
"Scare them to death? Scream with shock? We were almost scared to death..."
"are you crazy!"
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After a series of earnest exhortations, quoting classics, giving examples and theories, swearing and saying "Fuck it".
The publicity plan was formally approved.
Qingyin Agriculture and Hanyun are both engaged in intensive preparatory work.
The first step is to register the seed rights of Qiuyan No. 9.
The relevant information and samples were reported to the Chinese Academy of Agricultural Sciences and Shanxi Agricultural University as a good news, reporting a major breakthrough.
Of course, Qin Qiuyan’s hometown, LL City, Fangshan County and their village are also indispensable.
The Academy of Agricultural Sciences and Qingyin Agriculture have very good cooperation, and we know that there is a unique breeding 4.0 laboratory in the country there. We can launch a satellite and come up with something magical.
Therefore, we attach great importance to the information provided by Qingyin Agriculture.
After careful study, the Academy of Agricultural Sciences discovered that, damn, you guys knew that the aerospace industry had made another breakthrough, and you guys knew that you had a relationship with the aerospace industry, so you just got a big advantage.
What if you haven’t gotten enough of it? You launched such a big satellite.
These don't entirely fall into the agricultural category; they're moving towards industry.
Soon, Professor Du from the Academy of Agricultural Sciences led a team to the Academy of Sciences' Institute of Process Engineering, which is a research institute in the field of chemical metallurgy.
After seeing the data, the relevant experts were first delighted, then shocked, and then thought it was bragging...
Professor Du yelled at me so loudly that I almost slapped him in the face with the experimental records.
The report produced by his chief disciple was so rigorous and clear, how could it be fake?
And the samples are right here. You have the equipment, so you can test them on site.
The research institute actually did a test and everyone was shocked.
Then a group of people took the test report and went to the Ministry of Industry and Information Technology.
After a visit to the Ministry of Industry and Information Technology, the team continued to grow and went to the National Development and Reform Commission, and then people from the National Health Commission also came.
Subsequently, companies and manufacturers producing medical alcohol, disinfectants and industrial alcohol, such as COFCO Technology, SDIC Biotechnology, Zhongda Zhongya, and Hongzhan Biotechnology, were notified.
After a brief discussion, it was decided to integrate production, learning and research, and the leaders of each faction went to Qingyin Agriculture for an on-site inspection.
As a half-landlord, Professor Du was responsible for leading the team and receiving guests. There were four more words in the instruction: proceed as soon as possible.
What else is there to say?
Each of us should assign people to prepare materials and proceed as soon as possible.
Don’t bother studying Shanxi Agricultural University and Luliang, just follow along.
And on Tianhan's side.
Secretary Wang was confused when he received the notice. What was going on? There were so many research teams from so many departments, enterprises and colleges. What kind of trouble had Mr. Luo come up with again?
Whatever it is, it must be a good thing.
Secretary Cao is responsible for the entire reception.
And privately told him to keep a close eye on it and not to miss any good opportunities that he saw, because it’s not easy in our city…
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In fact, Luo Yihang was also a little confused when he got the news.
I knew Qiuyan No. 9 was explosive, but I didn’t expect it to be this explosive.
Just providing a report and some samples attracted two ministries and a group of subsidiary companies.
Good things, very good things.
Three days later, a string of cars drove into Ping'angou.
Upon entering the village.
An official who looked like a middle-aged or young man in the first car began to admire it to Professor Du beside him.
"This place is great, like a paradise, beautiful."
Professor Du smiled reservedly and said nothing, looking like he was used to it.
Actually, he hasn't been here for a long time.
Ping'angou was not like this the last time I came here.
There is still a big tree in the small square at the entrance of the village.
The branches spread out horizontally, and the crown is like an umbrella, casting a cool shade.
There is a stone table under the tree, and the stone bench is still there.
But a circle of benches and a huge painted swing were something he had never seen before.
When you enter the village, you will find more new things.
Tables, chairs and flower beds of various shapes and colors can be seen everywhere, and the flower beds are full of enchanting spring flowers in clusters.
When driving around a corner, you can see a pavilion.
The pavilion in the shape of a large colorful mushroom is beautiful and cute, and looks like a place for you to lie down.
In the village, there is a courtyard every other distance, layer by layer, in an orderly manner.
Whenever you look at a house where people live, you will see that the walls and tiles are all beautiful and new, and the surroundings are kept clean.
There is a courtyard wall at the entrance of the village, which has been turned into a flower wall.
When did Ping'angou become so beautiful?
Just this half year.
The village distributed all of Luo Yihang's contract money, with each family receiving nearly 200,000 yuan, and there will be more in the future.
Whatever work Luo Yihang had, he would give it to the villagers first. The canteen and cleaning took up most of the village's manpower. In addition, the grandfathers at the gate took turns on duty, and they could call for help at any time when the fields were busy.
This is all an income.
In addition, Luo Yihang often gave gifts to him.
We installed a heater when winter came, and also got some furniture for free.
With the new furniture in place, the old house looks unpleasant...
Ping'angou was not a poor village to begin with.
I have enough money now.
What are you waiting for? Let's clean up the house.
Besides, there are plenty of manpower. Just give a shout and a bunch of guys will come to help.
After the New Year, there was so much more wood, and the kids had more toys. They got together to discuss what to make, and when they were done, they piled up all the wood in the village.
The village naturally becomes more and more beautiful.
(End of this chapter)