Chapter 553: Friends Are a Little Panic
[Ideal 1, 2599, Vision 1, 1199]
"This is the price of our first generation of smartphones. Ideal smartphones will continue to pursue a smooth and seamless ecosystem, and strive to allow everyone to spend as little money as possible and experience a high-end smooth experience."
Switching the screen to the first launch price, Zhou Jing turned sideways and spoke loudly.
"1199, is that so awesome?"
"If Ideal 1 is as smooth as it is said to be, the price of 2599 is not expensive at all."
“You can go to the store and try it.”
"."
As soon as the prices of Ideal 1 and Imagine 1 were announced, there was a heated discussion in the audience.
"Today we have also prepared an upgraded version of the Bluetooth speaker for everyone, a smart speaker that can be controlled by voice."
Zhou Jing continued to switch the big screen.
“It’s really a smart speaker.”
"Ideal, this is so awesome."
"."
A low voice erupted from the audience again.
"Based on Bluetooth speakers, we have developed more advanced Bluetooth chips and software languages, further upgrading Bluetooth technology. This not only greatly improves the Bluetooth transmission speed and distance, but also enables voice recognition control."
"Its name is Xiao Ai, inspired by the first letter of the English word ideal, i."
Zhou Jing explained while looking at the PPT.
“That’s such a cute name.”
"Little Love."
Someone in the audience shouted loudly.
"Xiao Ai is not connected to Bluetooth now and can't hear everyone's calls. Within a five-meter radius, it can ignore obstacles such as walls."
"I am now using the iFocus 1 to demonstrate this to everyone. The smart speaker is on the table opposite me, and the estimated distance is more than five meters."
The backstage staff turned on the smart speaker in advance. Zhou Jing gave a demonstration while speaking. He turned on the Bluetooth on his mobile phone, searched for the smart speaker ID, and clicked to connect.
[Bluetooth connection successful, welcome to use Ideal Smart Speaker]
The voice prompts of smart speakers are no longer as rough as those of Bluetooth speakers. Equipped with a more advanced software language, the prompts of smart speakers are more delicate. The girl's voice with a slightly childish tone is very pleasant and textured. The lines of the prompts are not as simple as those of Bluetooth speakers. Several groups of lines are set, which are randomly triggered after recognizing the command.
The lines to respond to the host include "I'm here", "What's the matter?", "Please speak", "Please give my orders", etc. The second-level responses include "What's the matter again?", "If you have something to say, just say it. If you have to fart, fart quickly", "I'm listening", etc.
Feedback lines include [OK, master], [OK dear], [Master, please wait], [Got it], etc.
"Then it was time to witness a miracle. I put my phone on the ground and gave instructions, 'Xiao Ai Xiao Ai.'"
Zhou Jing took out the iFocus 1 smartphone from his pocket, put it on the ground and shouted.
【I am here】
About a second after Zhou Jing spoke, the speaker on the other side responded.
“Play some music.”
【Okay, Master】
[If you want to leave me, please tell me honestly, don't leave secretly.]
After responding for about one second, the speaker began to play "The First Experience of Love" in the order of the playlist.
“Wow, that’s amazing.”
“This is really amazing.”
“I don’t know if it can be used on other phones.”
"If other phones don't work, I'll buy an Ideal phone just for this speaker."
"."
After seeing the wonders of voice control of the smart speaker, everyone at the scene was amazed and couldn't wait to get one.
"Little love, little love."
After playing a few sentences, Zhou Jing shouted.
[If you have something to say, just say it. If you have to fart, fart quickly]
The smart speaker triggered the second level response, not giving Zhou Jing any face at all.
"Haha, this is so cute."
"Okay, okay, I won't even give the boss face."
"."
Xiao Ai's action caused laughter in the hall.
"Ahem, that's a bit rude, I'll ask the engineer to fix it later." Zhou Jing coughed lightly and complained twice before continuing, "Xiao Ai, Xiao Ai, I want to listen to Jay Chou's "Fireworks Cool Easily"
[Master, please wait]
"That's true."
Zhou Jing smiled and said.
"Haha, they must be afraid that the engineer will repair it."
"Damn, that's a very smart thing to say."
“Has technology already advanced to this point, or am I just out of date?”
“I’m behind the times too.”
"Niubi Kras, how much is the smart speaker?"
"."
In 12, Ideal Smart Speaker was the first smart speaker launched. Many people had not even experienced a smartphone, and the combination of smartphones and smart speakers felt incredible to them.
"If you want to listen to any song, you can call Xiao Ai to request it, one by one. If there are too many songs, Xiao Ai will not be able to think clearly."
Zhou Jing picked up the phone on the ground and walked to the table next to the speaker.
"Xiao Ai Xiao Ai, play "Free as the Wind""
"Xiao Ai plays Jiangnan"
"."
The hall was bustling with activity and the smart speakers kept changing songs.
"I've lived my whole life and I can see this kind of technology firsthand."
"Presidents and professors understand technology. What do you think of the technical content of this?"
Secretary Qin looked at the university delegation in the same row and asked.
"good."
“Very innovative.”
In addition to people from the province, those sitting in the first row include presidents and professors from Tangdu's top science and engineering colleges, such as Tangdu Jiaotong University, Tangdu University of Technology, and Tangdu University of Electronic Science and Technology. They are all science and engineering majors and know that the technical content of smart speakers themselves is not very high. The core is nothing more than chips, sensors, and programming. It is this kind of innovative thinking that is key.
In front of provincial leaders, the university delegation certainly would not say that the technical content of smart speakers is not high.
"This is the price that everyone is most concerned about. The standard version of the smart speaker is 299, and the upgraded version is 359. In addition to higher hardware configuration, the upgraded version also has a richer smart voice package, but it is sometimes not very polite."
The audience couldn't stop requesting songs, so Zhou Jing turned off the speakers and announced the price.
The material cost of Ideal's first-generation smart speaker, both the standard and upgraded versions, is less than one hundred yuan, so the first company to produce it has the pricing power.
“This price is OK.”
“Is JD.com selling it?”
"Mr. Zhou, can other brands of mobile phones be used with Ideal Smart Speaker?"
Those who are quick have already opened JD.com to search, and the online pre-sale window has been opened.
"The ideal upgraded Bluetooth technology is public, so the previous generation of Bluetooth speakers can be used with smart speakers."
"Great, when will Mr. Zhou go public?"
"Pre-sale starts today and it will be officially launched on September 1st. This is our pre-order benefit."
"Pre-order Ideal 1 on Ideal's official website, JD flagship store and JD official flagship store and get free earphones, a standard smart speaker and a 10000 mAh power bank. For an additional yuan, you can exchange the standard smart speaker for an upgraded one."
"Pre-order the Vision 1 and receive free earphones, a Bluetooth speaker and a 4400 mAh power bank."
"Pre-order the standard version of the smart speaker and get a pair of headphones for free, and pre-order the upgraded version of the smart speaker and get a 4400 mAh power bank for free."
Zhou Jing switched PPT.
When Zhou Jing talked with JD.com in July, the pre-sale benefits were not so good. There are too many major manufacturers releasing new smartphones recently. In addition to Xiaomi, there are also Coolpad, ZTE and other manufacturers priced around 1 yuan. In order to make the Ideal smartphone a hit, Zhou Jing decided to upgrade the pre-sale benefits and directly add smart speakers to the Ideal benefits.
"I want to change my phone, but I don't know if I can try out Ideal phones in offline stores now."
"I ordered a Mi 2 yesterday, but I don't know if I can get a refund."
Not only the press conference, but also the videos posted by bloggers and mobile phone reviewers who attended the press conference were all over the digital circle. We don’t know whether the Ideal smartphone is good or bad without actual experience, but the smart speaker is amazing.
"I just don't know what the Ideal smartphone is like. If it's as smooth as Mr. Zhou said, I'll buy it."
"I'll try an offline store tomorrow. But with Ideal's amazing innovation capabilities, the phone shouldn't be too bad."
"."
The combination of an ideal smartphone and a smart speaker is simply a king bomb and too tempting. A 10000 yuan smartphone comes with a 299 mAh power bank that sells for over yuan in the market and a yuan smart speaker. This benefit is full of sincerity.
"The launch of Ideal's first generation smartphone has come to an end. Thank you all again."
After finishing all the contents of the press conference, Zhou Jing announced the end, then walked down the steps and shook hands with the important guests in the first row.
[Please leave in an orderly manner, beware of stampedes, and wish you all a happy journey home]
The lights in the hall came on, and the big screen began to play the video and the thank you speech.
Gu Jia and Bai Xiyao in the backstage both breathed a sigh of relief. The Ideal smartphone launch conference was successfully completed, and the next step was sales.
"I've really learned a lot today. I wish Mr. Zhou and Ideal Technology great success."
Secretary Qin from the province said enthusiastically.
"Thank you Secretary Qin, we will continue to work hard."
"The technological development of our Tangdu is in great need of a technology company like Ideal. Mr. Zhou is young and promising."
Qin shook hands and introduced himself, and the director of the Science and Technology Department took the initiative to extend his hand to Zhou Jing.
"Director Zhao, thank you for your praise."
"I hope our joint research institute can lead Tangdu and the country's technological advancement."
President Wang of Tangdu Jiaotong University said.
"It is an honor for our company to cooperate with such a prestigious university as Jiaotong University."
Zhou Jing said modestly.
"Ideal has cooperated with Jiaotong University and Tangdu University of Electronic Science and Technology, but not with Xi'an University of Technology. Does Mr. Zhou look down on our school?"
The president of Xi'an University of Technology said jokingly.
"That's not right, President Jiang. We would love to be able to jointly carry out R&D projects with XI University of Technology. There are alumni from my high school in Jiaotong University and University of Electronic Science and Technology of China, and I asked them to connect them. I didn't have the confidence to contact XI University of Technology before, so I plan to visit President Jiang after the smartphone is released."
Zhou Jing needs to explain this question in detail.
The three top science and engineering universities in Tangdu are Tangdu Jiaotong University, Xi'an University of Technology, and University of Electronic Science and Technology of Tangdu. The first two are 985 universities, and although University of Electronic Science and Technology of China is a 211 university, it is not much worse than 985 universities. Zhou Jing's company established a research institute in cooperation with Tangdu Jiaotong University and University of Electronic Science and Technology of China in April. Leaving behind only Xi'an University of Technology is indeed likely to make Xi'an University of Technology miss the opportunity.
"Then I wish us a pleasant cooperation."
President Jiang believed Zhou Jing's explanation, and was also happy for Xi'an University of Technology to cooperate with famous companies like Ideal Technology in research and development. Joint research and development with companies is good for the school. As a researcher, the most feared thing is that the technology developed has no application channels. It is the best thing for a university of science and engineering to cooperate with companies that make electronic products.
As the Ideal smartphone launch conference ended, other domestic mobile phone manufacturers were all excited. Regardless of how the first-generation Ideal smartphone was, the smart speaker was too amazing. The current smartphone market is mainly composed of young people, and young people are most fond of trying new things. Smart speakers are too attractive. Even if the first-generation Ideal smartphone had some minor problems, with the support of smart speakers, sales would not be too bad.
Especially since the price of Imagine 1 is only 1199. If the system fluency is really comparable to other machines priced at two thousand as Zhou Jing said at the press conference, then it will undoubtedly be a huge challenge for other brands.
At Huawei headquarters, Mr. Yu went to see Mr. Ren as soon as he saw Ideal's press conference. Although HUAWEI phones are far ahead of domestic phones, Xiaomi started to explode in the first half of this year, and the possibility of Ideal smartphones exploding in the second half of the year is also very high. Mr. Yu has to face it.
"This guy is here to cause trouble."
The price is 1199 and the pre-sale benefits are so good. Xiaomi CEO Lei Jun looked at his Weibo with a serious expression. The popularity of Mi 2 was completely overwhelmed by the Ideal smartphone and smart speaker. Lei Jun notified the operation department to maintain the popularity of Mi 2, and notified all the company's executives to hold a meeting to study countermeasures.
Other domestic mobile phone manufacturers also officially began to study Ideal. They hadn't even figured out the Bluetooth speakers yet, but Ideal had already launched its smart speakers. Ideal's first generation of smartphones made such a big fuss that they were really overwhelmed and unable to respond for a while.
After seeing off the important person, Zhou Jing breathed a sigh of relief and returned to the backstage.
"Thank you for your hard work. You are really born for big scenes."
Bai Xiyao walked towards Zhou Jing and said.
“It’s a bit hard indeed.”
The press conference lasted for over an hour, and Zhou Jing did feel a little stressed as he had to keep a clear head and highly focused every second.
"Give."
Gu Jia unscrewed a bottle of water and handed it to Zhou Jing.
Zhou Jing took a sip of water, looked at the Ideal Technology people and said, "After you finish cleaning up here, go back to the company and do the next sales operation work."
"it is good."
Ideal Technology’s executives and staff went to finish work.
"The data just released by the sales department is good. We have received more than 1 orders for Ideal 1, more than orders for Changxiang , and more than orders for smart speakers."
Bai Xiyao looked at the real-time data report issued by the sales department. The pre-sale of Ideal smartphones and smart speakers has been open for just over half an hour, and it is already very good to receive so many paid orders. Currently, offline stores still account for the majority of electronic product sales. First, people generally do not trust online shopping enough. Second, smartphones are far from popular now. Those who have smartphones may not consider replacing them, and those who do not have smartphones are more inclined to buy them in physical stores.
“Do the marketing well.”
Zhou Jing nodded. Ideal smart products have just entered the market, so marketing is very important. No matter how good the product is, others must know about it. Smartphones are iterating too quickly, and the main sales window for each generation does not exceed one year. No matter how good and smooth the performance is, it cannot survive by relying on anonymous efforts.
With good marketing, the product can still sell well even if it has some problems.
"Leave it to me from now on, you two go back and rest!"
Bai Xiyao said while looking at Zhou Jing and his wife.
"Okay, call me if you have anything."
Zhou Jing nodded, took his bag and left the backstage.
"Goodbye."
Gu Jia waved to Bai Xiyao and followed Zhou Jing.
The car was behind the building, and Zhou Jing opened the door for Gu Jia first.
"From the sound of the press conference, it was very successful. You are really charming in such a big occasion."
Gu Jia said with a smile after getting in the car.
“Confidence comes from strength.”
If Zhou Jing just relied on his mouth to brag, he would definitely not be so calm on stage.
"Mr. Zhou."
"We came from Shenzhen to attend the Ideal press conference."
"I'm from Shanghai."
At the entrance of the Great Hall, someone recognized Zhou Jing in the car and waved to him.
Zhou Jing rolled down the window, waved and said, "Thank you all for coming from afar to support us."
"You can stay in Tangdu for two more days. The musical fountain at the Big Wild Goose Pagoda is great at night."
Zhou Jing unbuckled his seat belt, got out of the car, took out half a pack of Huazi cigarettes from the back seat and gave one box to each of the other people.
"No, no, we are honored to receive an ideal invitation."
"I often travel to Shenzhen and Shanghai on business. It's very tiring to travel such a long distance. If you have time, you are welcome to visit the Ideal factory in the northern suburbs of Tangdu. I can arrange it for you at any time. You can also experience the Ideal smartphone."
Zhou Jing handed the cigarettes to them, then took out a business card and gave it to one of them. As a boss, he only needed to lower his posture a little. This kind of social etiquette is better than spending money on marketing.
"Thank you, Mr. Zhou. We'll go there tomorrow."
A few people accepted the cigarettes reluctantly. They were all digital bloggers and reviewers, and they would certainly be happy to have the opportunity to get to know the brand up close. They would surely be able to get their ideal phone first if they went to the company tomorrow.
After establishing a good relationship with the company, there may be an opportunity to make money. As digital bloggers and reviewers, they can experience the product in advance before the company releases a new product.
"Do you mind taking a photo with me?"
Digital bloggers and reviewers certainly won’t miss this opportunity to take photos.
Of course Zhou Jing has no problem with that.
"Go ideal."
"."
Several people gave thumbs up when taking a group photo.
"Don't bother Mr. Zhou anymore. Mr. Zhou is busy now."
"OK, bye."
Zhou Jing waved his hand, got in the car, fastened his seat belt and slowly drove away.
"Maybach S680, so cool."
"Have you seen Ideal's second quarter financial report? Ideal sold more than 80 million traditional mobile phones in the second quarter, with a net profit of more than 20 billion. It single-handedly killed all the copycat mobile phones and caused the sales of Samsung and Nokia's traditional mobile phones to plummet. It's so awesome."
“So successful yet so low-key.”
"."
Zhou Jing's brief reception made the few people feel truly respected and greatly increased their favorable impression of Ideal Technology.
(End of this chapter)