Chapter 231 The Little Jew's Promise
Alligator Building.

Liu Zhicheng listened to the reports from the heads of each brand, with a faint smile on his face.
Crocodile Garments Group's full-year profit will exceed HK$2.1 million, with an encouraging growth rate in performance.

This company was positioned by Liu Zhicheng as the Asian LVMH Group, and it did not really want to develop into the luxury goods industry.

It is just a comprehensive mid-to-high-end brand group, and its main development is in Asia.

The brand that can be called Asian at present is of course Crocodile Shirt. Whether in Southeast Asia, RB, Hong Kong, Macao, Taiwan, South Korea or the Mainland, its business is developing very well.

With strong financial investment and promotion, Crocodile Shirts' annual profit has increased from 1 million Hong Kong dollars when he took over to around 1.6 million Hong Kong dollars this year, a 6% increase.

Crocodile Shirts of Hong Kong and Crocodile Shirts of France are in the process of going to court, but Liu Zhicheng doesn't take it seriously at all. Can a European brand outperform Asian brands in Asia?

As for the crocodiles in Lion City, they are actually called Crocodiles, so there is nothing to worry about.

The second highest performance is from the manufacturing department, with an estimated annual profit of around HK$3000 million. Because it operates independently, it is also accounted for separately.

The third best performing brand is Jeanswest casual wear, with an estimated annual profit of HK$2000 million.

Through this meeting, Liu Zhicheng also decided to set up a group management network next year to make things easier for himself and just need to capture some people in the group's management team.

Originally, the Crocodile Shirt Group was just something Liu Zhicheng did on a whim and it was not considered his core industry, so his work focus would not be on it in the future.

A few days later, Liu Zhicheng came to the ATV office.

When Liu Zhicheng arrived at his office, he took a piece of paper and a pen and thought about the prospects of ATV next year.

In terms of TV series, Justice Bao will surely have a huge viewership ratings next year, and he still has two trump cards left: Genesis and Legend of the White Snake.

Fortunately, under his guidance, ATV has specialized in filming some fashion business war dramas, copying the approach of TVB in its previous life.

In terms of programs, the now popular Hong Kong Voice of China auditions and next summer's Who's a Millionaire are both firsts in certain fields.

The copyright fees for both programs are going to be very high. Speaking of program copyrights, can we produce some popular variety shows in the past in the future, and then ATV will collect copyright fees specifically?
There is really a lot he can do. Who knows, maybe ATV can even surpass TVB!

Just as he was thinking about the future of ATV, a beautiful figure appeared through the open office door.

He had already missed it, but he didn't expect that the beautiful figure would come back and peek into his office!

Liu Zhicheng shouted loudly: "Little Jew, come in!"

Zhou Huimin, who was standing at the door, was startled and her face quickly turned red.

She was just simply curious. Why was the door of the chairman's office, which was always closed, open today?

I just took a look inside out of curiosity, but I didn't expect to be caught by the boss.

There was no other way. He called me a little Jew, so I had to go in!
"Hello, boss!" Zhou Huimin walked in timidly and said fearfully.

She was frightened by Liu Zhicheng's shout just now, and thought that the boss found her peeping and wanted to make trouble for her.

Liu Zhicheng stood up, walked in front of Zhou Huimin, took a look at her, and found that she had a good figure!
"Sit down, let's talk!"

Zhou Huimin lowered her head and whispered: "Oh"

Liu Zhicheng said dissatisfiedly: "Am I scary? Why don't you look up at me! How can you be an artist if you are so timid?"

It's very critical!
Zhou Huimin was so scared that she almost cried!
"No, Boss. I-I."

Liu Zhicheng showed no mercy and continued teasing, "I promoted you so much, but you didn't even say thank you when we met!"

Zhou Huimin quickly said: "Boss, thank you!"

"Thank you for what?"

"Thank you for your newspaper promoting me, your ATV giving me a role in a drama, and ATV publishing an EP for me!"

Zhou Huimin raised her head cautiously, glanced at Liu Zhicheng twice, and then quickly gave up.

Liu Zhicheng leaned back on the sofa, crossed his legs, and teased the little Jew with interest, finding it quite amusing.

"I've helped you so much, and I just say thank you. Isn't that a token of appreciation?"

Zhou Huimin exclaimed, then looked up at Liu Zhicheng, and found that the boss's expression was very serious, so she immediately lowered her head again.

"How about I treat you to a meal?"

Liu Zhicheng finally revealed a smile and was about to end the teasing. Now the office door was still open, it would be embarrassing if someone saw it!

"Let's eat, I owe you something for now! Tell me your phone number later, I'll tell you when I have time!"

Zhou Huimin nodded numbly. She hadn’t recovered yet. The boss’ aura was too strong, even more powerful than that of the president.

"Ok!"

Next, Liu Zhicheng talked about business: "You sing very well. I will ask the company to introduce you to PolyGram Records later. You can focus on music and acting in the future."

Whether it is ATV or TVB, their development in the record industry is still inferior to the world's record giants.

Of course, Zhou Huimin's signing with PolyGram does not affect her inability to develop her music career at ATV. There is no conflict.

PolyGram is only responsible for producing records. When it comes to music development channels such as concerts and performances, it naturally has to rely on ATV.

Zhou Huimin looked up in surprise. She didn’t expect that she could sign a contract with a record giant like PolyGram. This boss is so good to her!

"Thank you, boss!"

“I still prefer substantial expressions!”

At this moment, Liu Zhicheng did not look like a chaebol at all, but rather like a rogue, constantly flirting with the Jade Girl leader.

Seeing Liu Zhicheng teasing her, Zhou Huimin immediately lowered her head and said after a long while: "Then I will treat you to two meals!"

"You are too stingy. I have said so much, and you only treat me to two meals?" Liu Zhicheng pressed her.

Zhou Huimin's hands began to feel restless and she kept playing with the corners of her clothes. Finally, she uttered something that almost made Liu Zhicheng burst out laughing.

"Three meals at most. I know that one meal is very expensive for you, boss!"

Liu Zhicheng could only hold back his laughter, after all, it would be embarrassing if others saw it.

"Okay, leave your phone number, and remember our three-meal agreement. If I'm free, you need to come whenever I call!"

"Oh."

After Zhou Huimin left, Liu Zhicheng came to the recording location of The Voice of Hong Kong. At this time, the audience had not come in yet, but the staff were already ready.

When program director Li Zhuanglie saw his boss coming, he hurried over to greet him.

"Boss, you are here!"

Liu Zhicheng nodded and said, "How about it, when will the recording start?"

Li Zhuanglie said: "The recording will officially start in a while. The mentors are already in the dressing room, and the trainees are also in the waiting room getting ready."

Speaking of which, Liu Zhicheng gave a lot of suggestions. The preparation of this program is actually not difficult, at least it doesn't require much thought for the production team.

Even the idea of ​​asking students to record fangirling videos for insertion was suggested by Liu Zhicheng.

Liu Zhicheng smiled and said, "Then let's go and see how the four mentors are preparing?" Li Zhuanglie hurriedly led the way and walked towards the backstage.

When I walked into the dressing room, I saw Luo, Sam Hui, Zhang Guorong and Anita Mui putting on makeup. When they saw Liu Zhicheng, they naturally stood up and greeted him.

"Mr. Liu!" everyone greeted him.

Liu Zhicheng smiled and said, "I came here today just to see you all, don't be too nervous."

"Thank you, Mr. Liu."

At this time, Liu Zhicheng could not help but teach on the spot and said to Zhang Guorong: "Laisli, you should speak more, as if you are the host among the four people, and you should liven up the atmosphere among the mentors.

You can be funny and tease each other when competing with Miss Mei for students. You can be a little exaggerated when competing for students!"

He has automatically brought Zhang Guorong into the role of Harlem Yu, and Mei Yanfang is exactly the role of Na Ying.

Zhang Guorong joked: "Then Asia Television should give me a higher salary."

Liu Zhicheng responded: "When ATV and TVB are on an equal footing, I will hang your photo on ATV's wall of honor."

Zhang Guorong said helplessly: "Liu Sheng is indeed a master in business!"

Liu Zhicheng smiled, discussed some more with Luo and Sam Hui, and asked them to interact appropriately, and the two naturally agreed.

Luo even asked curiously, "Mr. Liu also watches The Voice of Hong Kong?"

He thought rich people weren't that boring!

Liu Zhicheng nodded and said, "I was the first to propose this program. How can I not be optimistic about it?"

Everyone exclaimed in surprise. They didn't expect that the person who provided the idea was a billionaire.

Liu Zhicheng is certainly not afraid of the news getting out. After all, he started out in the media industry, so what's wrong with knowing a little about the communications industry!
Luo, Leslie Cheung and others are actually from TVB, so it is risky for them to participate in ATV programs.

Chow Liang Suk-yee and Lau Chi-shing said that when Law participated in an ATV event, he was accused by his TVB superiors of being a traitor and was therefore left out.

Wow! After hearing this, Zhou Liang Shuyi was so happy that she went to ask Luo to transfer to her company. They hit it off and were ready to transfer to her company.

Of course, there were also unsuccessful attempts. For example, female singer Jenny Tseng participated in ATV activities several times, so TVB put her on the blacklist and banned her from participating in any activities related to TVB.

Jenny was originally wavering, but when she saw TVB was on a roll, she ran back to TVB and frequently appeared in TVB activities.

In short, TVB's move brought benefits to ATV, but also caused it some suffering.

However, people like Leslie Cheung and Sam Hui have already developed their careers in both movies and records, so they are naturally not worried about being banned by TVB.

TVB will not ban them, it will only ban those who can only sing.

...

The next day.

Huangpu Group Office.

“Please make a count of the company’s rental properties and list those that are scattered and have low rental efficiency for me!
Entire buildings, shopping malls, and entire floors of offices with an area of ​​more than 1 square feet are not included. All others are within the scope of consideration. Make the form more detailed and show it to me! "

Hao Qingwen's heart trembled, and he seemed to understand something, and asked, "Boss, do you mean that the real estate market will go down again?"

Liu Zhicheng smiled and said, "It's possible. Mainly because we are a large company and those scattered properties increase our management costs."

"Okay, boss!" said Hao Qingwen.

Liu Zhicheng continued: "We also need to speed up the sales of residential buildings. We need to recover funds and repay part of the debt!"

Hao Qingwen said: "No problem, I will definitely speed up the recovery of funds and do my best to sell the properties that can be pre-sold!"

Liu Zhicheng added: "It doesn't matter if the proportion of pre-sale properties is increased!"

If we were to ask who among the big real estate developers is an expert at selling pre-sale properties, it would of course be Li Huanggua, as he has access to a lot of agents and speculators.

"I see!"

"Cut the construction of the buildings that are ready to start in half, and wait until the second half of next year to start construction!"

Liu Zhicheng mainly avoided the situation in the second half of next year and the first half of the year after, where there are few people buying houses and real estate transactions are sluggish.

When real estate prices return to their pre-crash levels in the second half of 1990, the properties that will start construction in June of the next year will be launched quickly.

Of course, during the real estate downturn, Whampoa Group also sold a considerable number of properties, but the pressure was not as great.

After all, once construction starts, it means that a loan will be needed, which means that interest will be incurred every day.

Hao Qingwen naturally didn't ask too many questions, as his boss had a very broad view of the real estate and securities cycles.

And he accurately predicted the exact time every time. In his mind, he was like a god.

"No problem, I'll arrange it right away!" Hao Qingwen's answer was clear and neat.

……

Mid-January 1990.

The Hong Kong government has once again announced news of a land king, and this time it is even more exciting.

The land king is located south of the Bank of China Building on Garden Road in Central District, with a site area of ​​9.2 square feet. It is the last piece of valuable land in Central District.

The Hong Kong government's chief land officer, David S. Scott, said the price of this piece of land is over HK$50 billion.

Analysts also pointed out that the transaction price could reach HK$58 billion, breaking Hong Kong's land sale record.

Huangpu City, Sail Building.

Liu Zhicheng also saw the news in his office, but a relaxed expression appeared on his face.

It turned out that he had seen this information in his previous life. It seemed that the land was not auctioned until May, when the real estate price had already fallen.

The Hong Kong government had no choice but to use a secret bidding process to decide the ownership of the land, and the result was not officially announced until July.

For Liu Zhicheng, it was a great bargain for the small company Hang Lung Properties to acquire the property for HK$27 billion.

This piece of land is 9.2 square feet, enough to build two super skyscrapers with a total floor area of ​​165 million square feet, and it is located in the banking district of Central.

The two buildings built by Eagle Group in its previous life were the Citigroup Tower and the Asia Pacific Financial Center, in which Eagle Group held a 65% stake.

Based on this information, Liu Zhicheng was not in a hurry at all. He had already planned to bid directly at a price of HK$30.8 billion when the time came.

It was almost impossible for anyone to offer a higher price, as the market was in a panic, no less than that in 1982.

The extra HK$4 million is a safe bet. After all, this is land in Central, and the less land a piece is sold for, the less it will cost.

As for this piece of land, Liu Zhicheng plans to let Huangpu Group and Hongli Investment form a consortium to participate in the bidding.

In this way, the family wealth has a qualitative leap, and it also provides more wealth guarantee for those illegitimate children.

(End of this chapter)